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AMAZON GROWTH DIAGNOSTIC
A senior-level diagnostic that reveals why your Amazon listings stall, even when products, reviews and spend look right, and shows exactly what to fix next.
Diagnostic-First
AMAZON GROWTH BOTTLENECKS
Customer Orders
Categories Worked in
Trusted by Leading Brands
Launched a premium supplement brand from zero to £100k+ Amazon revenue, with 13 live SKUs and page 1 rankings across key search terms.
Helped scale a traditional family retailer into an £8m+ multi-channel ecommerce business, managing 10k+ SKUs and 100k+ annual orders before exit.
What’s blocking growth right now
What’s noise vs what actually matters
Prioritised issues (not a long checklist)
Clear sequence of fixes
What to do first, second, third
What to ignore for now
Specialist support for brands looking to fix bottlenecks, improve performance, and scale profitably on Amazon.
Amazon Growth Diagnostic
Our flagship engagement. A senior-level analysis of why your listings stall even when products, reviews and spend look right. AI-assisted review and Q&A mining, competitor positioning, visibility signals and channel structure, delivered as a prioritised 90-day action plan. Diagnosis before action, always.
Amazon SEO & Listing Optimisation
Rank for the terms that actually convert. Keyword research grounded in real search behaviour, title and bullet rewrites in the language your customers use (mined from reviews and Q&A), backend search terms, A+ content and image strategy, built to lift both click-through and conversion, not just impressions.
Amazon PPC Management
Structured campaign architecture across Sponsored Products, Brands and Display: launch, ranking and harvest campaigns with disciplined bid optimisation, search-term harvesting and negation, and TACOS-led budget control. We manage ads the way we managed our own, every pound accountable to profit, not vanity metrics.
TikTok Shop Launch & Setup
From zero to selling: seller account onboarding and verification, catalogue setup and compliance, commission and free-sample strategy, and connecting your existing store stack. We run our own UK TikTok Shops, so you get the setup that works, not the theory.
Creator Affiliate Programmes
The engine behind TikTok Shop growth. We find and vet the right UK creators for your products, run target collaboration invitations with commission and sample offers, manage sample requests and creative briefs, and keep creator conversations moving, so content ships every week, not every month.
TikTok Ads & Content Amplification
When a creator video works organically, we make it work harder: usage rights, Spark Ads and GMV-focused campaigns that turn proven content into scalable, profitable sales, feeding the halo effect back into your Amazon and web channels.
Ecommerce Stores: WooCommerce, Shopify & Visualsoft
Over a decade running multi-channel ecommerce on WooCommerce, Shopify and Visualsoft — including scaling a traditional family retailer into an £8m+ online business with 10k+ SKUs and 100k+ annual orders. We help with store builds and migrations, conversion optimisation, catalogue and inventory operations, and connecting your store to marketplaces and TikTok Shop so every channel pulls in the same direction.
How we engage
Most clients start with the diagnostic, then keep us on for the pieces that need senior hands. Fixed-fee or custom quotes depending on catalogue size and channel count. Get in touch or book a call from the homepage.
Our Amazon Growth Bottleneck Diagnostic is offered on a fixed-fee or custom-quote basis depending on catalog size, marketplace count, and data complexity. Typical engagements include analysis, bottleneck mapping, a written action plan, and a walkthrough session.
It’s a focused analysis designed to identify why Amazon growth has stalled or isn’t compounding. We analyse listings, reviews, Q&A, competitors, visibility signals, and structural factors to pinpoint the real constraint, then map what to fix first.
Established brands already selling on Amazon who feel performance should be stronger than it is. Typically this suits businesses with meaningful sales history, strong products, and a desire for clarity before spending more on ads or optimisation.
Read-only access to Seller Central (or shared reports), plus visibility of your main ASINs and competitors. No sensitive credentials or long-term access is required.
Book a diagnostic call using the calendar on this page. We’ll confirm fit, scope, and next steps before any work begins.
No. This is a diagnostic-first engagement. You receive a clear, prioritised action plan. If implementation support is needed, that’s discussed after the diagnostic, not bundled in.
Typically 7–10 days from access to delivery. You’ll receive a written summary and a walkthrough explaining what matters, what doesn’t, and what to do next.
No. Tools report what is happening. This diagnostic explains why it’s happening and what actually constrains growth, including expectation gaps, competitive positioning, and structural issues tools don’t surface.
Most audits generate long checklists. This focuses on sequence and priority. Identifying the one or two issues that unblock progress, rather than 20 things that dilute focus.
We’re Jay and Natasha, partners in life and business, and operators who’ve spent over a decade building, scaling, and fixing real Amazon-led eCommerce brands.
Together, we’ve run a multi-channel eCommerce business serving 2,000,000+ customers, with Amazon as a core growth channel. We’ve experienced first-hand what works, what stalls, and where brands quietly lose momentum — even when the product is strong.
Jay brings the technical and analytical depth. With a background in Machine Learning and years spent building software and data-driven systems, he specialises in pattern detection, analysing reviews, search behaviour, competitor language, and performance signals to identify where growth is actually being constrained.
Natasha brings structure, clarity, and execution discipline. With extensive experience in project management, language models, and systems thinking, she focuses on translating complex insights into clear priorities, ensuring teams know what matters, what doesn’t, and what to tackle first.
Instead, we focus on diagnosis before action, helping established brands understand why growth has slowed, where effort is being wasted, and what will unlock momentum again.
This diagnostic approach is built on lived experience, AI-assisted analysis, and a deep understanding of how Amazon actually behaves not how it’s marketed.
If you’re looking for clarity before committing more time, spend, or energy, you’re in the right place.
Jayhun & Natasha Necati
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Undercover Genius Ltd
2nd Floor College House, 17 King Edwards Road, Ruislip, London, England, HA4 7AE
Company number 14013075